The Denver Broncos are the latest team to adopt a variable ticket pricing plan ahead of the 2015 season.
Single-game tickets will be grouped into three categories: preseason, premium, and marquee, with prices ranging from $25 to $435, Nicki Jhabvala of the Denver Post reports.
“Although our single-game ticket inventory is extremely limited, we are introducing a variable pricing format like many NFL teams to maximize the options and value for our fans,” Broncos senior vice president of business development, Mac Freeman, said in a press release.
The Broncos have had no issues filling seats, selling out a consecutive 349 regular season games since 1970.
Tickets for the 2015 season will be available for purchase beginning July 8.
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